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Google helps you create change on your homepage

Google is now allowing its users to create themes that showcase the change they are helping to create with an application called iGoogle for Causes.

You can choose to support organizations like Heifer International, Oxfam America, Ashoka, Doctors without Borders, Save the Children, charity:water, and Conservation International.

The themes for use on your Google homepage hope to raise awareness and donations. Each theme has a "Donate" link that will make it even easier to give to your favorite charity this holidays season.

More info: http://googleblog.blogspot.com/2008/12/creating-change-with-your-homepage.html

posted by Caroline Zilk on 12/16/2008 2:27 pm | COMMENTS (2)
Comments (2)

I think Google is doing a great thing with iGoogle for Causes. This allows the every day "artist" to create something that helps a Charity.

posted by googlegadgetblog.com on 12/17/2008 12:57 pm

Yes this is a good start.

But even if the intention is fantastic, it worries me is that most causes, unfortunately, are not really a solution to the fundamental problem but a soothening of the symptoms.

I understand the fundamental problem to war, hunger, underdevelopment, endangering nature and the planet are all direct or indirect results of western modern society's (individuals, multinationals and governments) greed and need for an ever growing production with cheap resources.

Isn't there any "cause" that addresses this directly?

As long as the fundamental problem does not disappear, a small bunch of good intentioned people will always need to reforest on one hand, while some industrial giant deforests at 10 times the speed on the other hand. That's a hard battle.

But of course, as long as we don't know how to tackle the fundamental problem, it's worth the effort to at least diminish the effects by sending money, food, medicines, doctors, teachers and scientists through all kinds of causes and networks, and hope that the global public opinion and awareness ends up overthrowing or restructuring the established system that caused the need for causes in the first place.

posted by riccardorb on 12/18/2008 7:00 am

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